Former Windows Phone 7 general manager explains why the platform is failing ...

20.05.12

" It has nothing to do with technology, he says, because he believes that Windows Phone 7 is choice to Android, even though Android sales have skyrocketed, while Windows Phone 7 sales have lagged. The core of his argument is simple, though: Microsoft has conscientiously failed in gaining the support of device manufacturers and mobile carriers, and as a result, they spend little advertising and marketing dollars on Windows Phone 7, and don't... Charlie Kindel, former usual manager of Windows Phone 7, recently blogged about why the device remains a failure -- and he says it has wholly nothing to do with technology, and everything to do with the malleability of consumers. Despite years of development and countless millions in marketing, Windows Phone 7 still has gained no purchase with consumers. " detailing the reasons he believes that Windows Phone 7 sales "appear so lackluster. Kindel, who red Microsoft this year to start his own company, wrote a blog post "Windows Phone is...

Source: Computerworld (blog)